NEWSFUEL

NewsFuel is a funding platform for local journalism and foundations. Local Media Association (LMA) sought to bridge the gap by designing and building a common platform to provide an easy and transparent process to match media organizations and funding sources. Cantina helped deliver their first MVP for public launch in August 2020.

 

MY ROLE: Designer and Strategist

This was an 11 week engagement. Using a design thinking approach, our team worked together on:

  • Vision sprinting to identify priorities and user experience

  • Research- and requirement-based user flows

  • Visual design, application map and site map

  • A custom data model with multiple data source integration

Design System

LMA Design System.png

Application and Site Maps

Vision Sprint

I facilitated and planned a 5 day vision sprint to uncover insights that would inform their MVP for launch. We spent 2 days to research and ideate, 2 days of prototyping, and 1 day of testing.